Looking for teeth whitening near me in Manhattan? Smile Lab in Union Square lifts your smile up to 7 shades brighter, often in a single one-hour visit with Dr. Anastasiya Philip and her team.
In-office treatment starts at $350. Same-day appointments are usually available, and most patients walk out with visible, same-day whitening results.
Teeth lose their brightness from coffee, tea, red wine, tobacco, and aging. You don’t have to live with that.
Smile Lab is a teeth-whitening clinic in the heart of Manhattan, offering safe, dentist-supervised care for patients across New York. If you’ve been searching for teeth whitening near me in New York or professional teeth whitening near me, you’re in the right place.
Our cosmetic dentistry department is led by Dr. Anastasiya Philip, a New York University College of Dentistry alumna with over a decade of experience. She personally examines your teeth and builds a plan around your goals, not a generic protocol. If you’d like to review her background and credentials, the full team is listed here.
Dr. Philip uses high-concentration bleaching agents that can lift your shade 5 to 7 shades in a single session, consistent with published outcomes for light-activated professional systems. (See: American Dental Association, Teeth Whitening.
Smile Lab uses the Zoom whitening system, a light-activated process with a track record for fast, even results across NYC. Your session is customized to your target shade and your enamel condition. Most patients see visible change within about two hours.
Patients travel to Smile Lab for teeth whitening in Midtown Manhattan, the Upper East Side, the Upper West Side, Murray Hill, Kips Bay, and Lower Manhattan, along with these nearby neighborhoods:
Prefer a slower approach? Custom take-home kits are also available. You get dentist-fitted trays and professional-grade gel so you can brighten on your own schedule, with the same clinical oversight you’d get in the chair.
Across Manhattan, professional whitening generally runs $300 to $1,000 depending on the system and how many passes your teeth need.
At Smile Lab, in-office Zoom treatment starts at $350. Most PPO plans are accepted, 0% financing is available through Cherry, and your exact price is confirmed before anything begins—no hidden fees.
Here’s a clear breakdown of your options:
| Option | What's included | Time | Cost |
|---|---|---|---|
| In-office Zoom whitening | Dentist-applied, light-activated gel; up to 5 to 7 shades brighter in one visit | About 1 hour (2 passes) | $350 |
| Extended Zoom session | Extra passes for deeper or more stubborn staining | About 2 hours (4 passes) | +$150 |
| Custom take-home kit | Dentist-fitted trays and professional-grade gel for gradual brightening | Worn at home over 1 to 2 weeks | At consultation |
Custom take-home kit pricing is confirmed at your free consultation, as the cost depends on the tray design and gel concentration.
Here at Smile Lab in Union Square, Manhattan, we take every precaution necessary to ensure your dental whitening procedure is safe and personalized. Every step is dentist-led, and nothing is rushed to hit a shade target.
Here’s how Dr. Philip conducts her precise teeth-whitening treatment process.
Dr. Philip or a member of her team will examine your mouth to confirm that your teeth are ready for treatment. That means checking for cavities, plaque, or gum disease. A free X-ray may be taken, and this is when you'll discuss your color and brightness goals.
All plaque and tartar are removed with a professional teeth cleaning before the gel is applied.
Any crowns or bridges are noted at this stage, since bleaching agents don't change the color of restorations.
A protective guard is placed over your gums and lips to keep the gel where it belongs.
This is the tooth bleaching step. A high-concentration hydrogen peroxide or carbamide peroxide gel is applied to your teeth. For Zoom treatments, a special light activates the gel, accelerating the process. If you've been searching for a tooth bleaching treatment near me, this is the same evidence-based approach used by cosmetic dentists across NYC.
The gel stays on for roughly 15 to 30 minutes while results are monitored. Depending on how many passes your treatment includes, this cycle is repeated once or twice. Once your session is complete, the gel is removed and your mouth is rinsed. A fluoride treatment is typically applied to reduce any post-treatment sensitivity.
A brighter smile does more than improve how you look. So why choose in-office care over a store-bought kit?
In-office treatment can brighten your teeth in under an hour. Store-bought kits usually take multiple sessions just to show a visible difference.
Your dentist reviews your current shade, notes any restorations, and sets a realistic target before the first pass.
All specialists work under one roof, so your care stays coordinated from start to finish. No referrals across the city, no conflicting instructions.
Most patients leave the office with visible same-day whitening results. Some also notice mild tooth sensitivity to cold air, water, or drinks for the first 24 to 72 hours.
This is temporary and clears on its own within one to three days. The in-office fluoride treatment applied at the end of your session helps limit it, and Dr. Philip may recommend a sensitivity toothpaste for the first few nights if you’re prone to reactive teeth.
For the first 48 hours, avoid deeply pigmented foods and drinks: coffee, red wine, tea, dark sauces, berries, and tobacco. Enamel pores are temporarily more receptive during this window, and skipping stains early protects your new shade.
Whitening works best on natural enamel with surface staining from coffee, tea, wine, tobacco, or aging. Most healthy adults are strong candidates.
You’re likely a good fit if:
Dr. Philip confirms candidacy at your free consultation. If chips, gaps, or existing restorations are the main concern, porcelain veneers may be a better starting point.
Whitening isn’t for everyone. It doesn’t change the color of crowns, veneers, fillings, or bridges, and it may not lift certain types of internal discoloration.
You may need other care before whitening, or a different cosmetic option entirely, if you have:
Dr. Philip will flag any of these during your evaluation and walk you through the alternative that fits your smile.
Your periodontal surgeon, endodontist, oral surgeon, and cosmetic dentist are all here, working together on your care. No more referrals, no more running around.
Open 9 AM to 7 PM weekdays and 9 to 5 all weekend. Book same-day appointments online.
You know what you'll pay before treatment begins. Most insurance is accepted, 0% financing is available, and there are no surprise costs.
Every treatment uses the same Zoom system referenced by the ADA, evaluated by a dentist before your first pass. Evidence-based dentistry focused on long-term results.
A modern office with clean design and current technology, closer to a SoHo studio than a traditional dental clinic.
Smile Lab in Union Square is built around one idea: dental care that puts patients first, backed by current technology and an experienced team.
Dr. Philip has performed brightening treatments for over a decade. Her goal is simple: to see more New Yorkers walking around with smiles they're proud of.
Founder & General Dentist
Oral & Maxillofacial Surgeon
Periodontist & Implant Specialist
Stubborn staining is one of the most common things patients come to Smile Lab to fix. The results are fast, the process is safe, and the difference is visible.
This type of care works especially well for:
Yes. Dr. Philip runs a full exam before every session to screen for cavities, plaque, and gum disease. Protective shields cover your gums and lips throughout to prevent irritation. Treatment is performed under direct supervision at every stage.
With proper care, results last anywhere from 6 months to 2 years. Cutting back on coffee, red wine, and tobacco, and keeping up with routine visits, extends how long your brightness holds.
Most patients see 5 to 7 shades of improvement in a single in-office session. Your starting shade and goals affect the outcome, and Dr. Philip sets realistic expectations at your first exam.
In many cases, same-day or next-day appointments are available for both new and existing patients. Book online or call (332) 237-6453, and the team will find a time that works for you.
In-office Zoom treatment uses high-concentration agents for results in roughly two hours. Take-home kits use dentist-fitted trays and professional-grade gel for gradual improvement over one to two weeks. Your dentist helps you choose based on your timeline, lifestyle, and budget.
They’re closely related but not identical. Zoom is a light-activated (LED) system that accelerates the peroxide gel, while true laser teeth whitening in NYC uses a focused laser to do the same job. Both produce comparable results in a single visit, and Smile Lab uses Zoom because its LED activation is safe, well-studied, and consistent across skin tones and enamel types.
Some patients experience mild cold sensitivity for 24 to 72 hours after treatment. It’s temporary and resolves on its own. A fluoride treatment is applied at the end of your session, and a sensitivity toothpaste can help if your teeth react easily.
Most adults with healthy teeth and gums qualify. It’s not the right fit for people with severe enamel erosion, active gum disease, or certain restorations. Ask about porcelain veneers if chips or gaps are your main concern. Dr. Philip confirms candidacy at your free consultation and designs a plan that’s safe for your specific situation.
In-office Zoom treatment at Smile Lab starts at $350. An extended two-hour session runs an additional $150. Custom take-home kits are priced at your free consultation. Across NYC, professional care generally runs $300 to $1,000 depending on the method. Your exact price is confirmed before treatment begins.
Smile Lab NY in Union Square is widely considered one of the best teeth whitening options in Manhattan. Dr. Anastasiya Philip, an NYU College of Dentistry alumna, is regularly cited by patients as the best teeth whitening dentist in Manhattan, with over a decade of clinical experience and a plan built around your specific teeth rather than a one-size approach.
Call now to schedule your teeth whitening at Smile Lab’s Union Square office.









No referrals across the city, no conflicting treatment plans. Tell us what you need, and we’ll get you in.